Top 10 Most Popular Explainer Video Softwares for 2021

An explainer video is popular for increasing conversion rates in a short time. That’s because the ultimate combination presented in one video makes an explainer video a great marketing strategy for business.

Unlike old marketing strategies, where you rely heavily on advertising and content marketing, an explainer video can do both in a single go.

Each explainer video has unique storytelling aspects that represent the audiences indirectly. It also provides a remarkable sound and visual to accompany the narration, which later engraves in the brain.

In brief, an explainer video is a useful tool that works more effectively than the former marketing scheme. It enables the audience to get a concise marketing message without leaving them bored.

The Importance of Explainer Videos

Explainer videos have gained traction over the years. They have been proven to improve the business itself in many ways. To understand why explainer video matters for your brands, here are the benefits below:

• Attention-Grabbing
• SEO Friendly
• Higher Website Traffic
• Better Reach
• Robust Conversion Rates

Top 10 Best Explainer Video Softwares

1. Powtoon
2. Biteable
3. Wideo
4. Vyond
5. Animaker
6. Videoscribe
7. Mysimpleshow
8. Rawshorts
9. Moovly
10. Renderforest

1. Powtoon

Powtoon provides cloud-based animation software that helps professionals implement their marketing plans. This British company has over 30-million customers worldwide and is known to have most clients from Fortune500 companies like Microsoft and Google.

Companies can use Powtoon across departments from HR, IT, Sales, Marketing, etc. The collaboration tools enable the members of a team board to communicate well.

Features:

• 24/7 Support
• Animation, audio, and video
• Content management
• Collaboration tools
• Commercial use right
• Knowledge base
• Library

Past Clients

Coca Cola, Pfizer, eBay, Costco Wholesale, Cisco, Starbucks

Pricing

• Free
• Premium starting from $89 per month

2. Biteable

Biteable is an Australian software video animation company founded in 2014. Its vision to create a video animation software for beginners that meets professionals’ standards has earned this company one of the most affordable subscriptions in its industry.

Biteable allows clients to have a collaborative project across departments and provides them with unlimited exports. Most of their notable clients include Airbus and Cisco.

Features

• 8 million pics, clips, and animations
• Collaborative editing
• Commercial usage rights
• HD 1080p resolution
• Media library
• Unlimited exports
• Your watermarks and branding

Past Clients

Shopify, Microsoft, Mattel, IBM, Virgin, Airbus

Pricing

• Free
• Premium starting from $29 per month

3. Wideo

Wideo lets you create animation videos without prior experience. Their free template features allow users to design sophistically.

Using Wideo can benefit YouTube content creators as it provides them a full HD YouTube upload in every single download.

Wideo is trusted by hot names like Discovery and the University of Toronto for their explainer videos.

Features

• Free template
• Video length up to 30 minutes
• Free videos, images, and music tracks
• Unlimited full HD YouTube Upload
• Unlimited storage
• Privacy controls
• Monetization rights

Past Clients

Sprint, University of Toronto, Staples, Presentation Design Co.

Pricing

• Free
• Premium starting from $59 per month

4. Vyond

Previously GoAnimate, Vyond provides a remote video animation software that uses its libraries to create brands’ video message.

It enables team collaboration across multiple roles from sales, marketing, training, eLearning, etc.

Features

• Team collaboration
• Shared libraries
• Export MP4 videos in 1080p resolution
• Company’s branding
• 2D animation and whiteboard
• Privacy shield
• Vyond training

Past Clients

Sears Home Services, Vodafone, Equity Residential

Pricing

• Essential starting from $49
• Premium starting from $89

5. Animaker

Animaker is one of the most popular explainer video software in this industry. It focuses on DIY video creation that fits enterprises.

Animaker brings studio-quality video where everyone from non-designers, beginners to professionals can create without the hassle.

It has been trusted by big names such as Amazon, HP, Nokia, Unilever, Siemens, etc.

Features

• Watermarks free video
• Video quality from HD to 4K
• Commercial rights
• SSL encryption
• Team collaboration
• Media library

Past Clients

The Next Web, Next Big What, Tutorz, The Huffington Post, Confederation of Indian Industry

Pricing

• Basic starting from $20 per month
• Pro starting from $79 per month

6. Videoscribe

If you are looking for whiteboard video animation, this is the place you need to go. Videoscribe uses the drag and down feature for every beginner to start their own whiteboard animation.

It also enables users to record a voiceover that can be uploaded on a social media platform like YouTube.

Features

• Free video templates
• Over 190 royalty-free music tracks
• Free library of over 7,300 images
• Record a voiceover
• Commercial rights usage
• Work offline
• High definition (HD) videos

Past Clients

BBC, University of British Columbia, World Bank Group, NYC Dept of Education

Pricing

• Free
• Premium monthly plan is $17.50

7. Mysimpleshow

Mysimpleshow deeply holds to its name as the simple video animation software where users can create explainer videos within minutes.

It also divides the plan for different usages such as personal for better blogging experience, educational for explaining topics with the students, and professional for its business activities.

Features

• Create unlimited videos
• Record voice over
• HD quality download
• Your own watermarks
• Video privacy secured
• Commercial rights usage
• Team collaboration

Past Clients

Bayer, Esprit, Bosch, Degussa Bank, Miele, Rossmann, Deutsche Bahn

Pricing

• Business starting from $129 per month
• Pro starting from $499 per month

8. Rawshorts

Unlike the other software, Rawshorts allows users to transform a video script into an animated explainer video. It uses AI technology to help beginners instantly create a video from the text.

All the users do is upload a video script on the Rawshorts website, then its machine learning algorithm will analyze the concept of the video itself. It will soon search for the matching design, and the last thing to do is download the video.

Features

• HTML5 technology
• 1080p video resolution
• Up to 100GB storage
• Social media integration
• Team collaboration
• Commercial rights
• Video privacy secured

Past Clients

Capital One, American Airlines, Coca Cola, IBM, Nielsen, Ocean Spray, Sony

Pricing

• Free trial
• Premium starting from $49 per month

9. Moovly

Moovly offers a customized template, unlike the other free templates where users can make an edit. It provides you a short time of video making by choosing the basic video template first. The next thing is to customize the template, drag and down images, videos, or music into it.

Moovly has over 75-million stock assets that users can access on its website. In this way, the user can avoid the free stock image that has been too overused on the internet.

Features

• 3 million free images, sounds, and footage
• Up to 100 downloads and video exports per month
• No Moovly watermarks and outro (only premium)
• Access to 75 million premium stock assets
• Commercial rights
• Team sharing
• Google Translate integration for subtitles

Past Clients

AirFrance, Berkeley, Cisco, IBM, UNESCO, Vodafone

Pricing

• Free
• Premium starting from $49 per month

10. Renderforest

Renderforest is probably the all-set video software on the list. It provides the explainer video software, but Renderforest also offers logo making, website building, and graphic designing. It is a compact website to start on a marketing scheme from scratch.

Renderforest also provides a customizable video template for all purposes. Again, not to forget that they have a mockup template with a broad layout for personal and enterprises.

Features

• 000+ royalty-free stock footage access
• 24/7 support
• Unlimited web quality exports
• Commercial license music tracks
• Video editing
• Collaboration tools
• Free template

Past Clients

Amadeus, Cambridge University, Bose, BBC, Sony Music, Vodafone

Pricing

• Free
• Premium starting from $19.99 per month

Takeaway

Explainer videos are one of the best marketing tools to generate leads and increase your business conversion rates. Creating explainer videos can be tricky as they aren’t a simple video animation.

When you are inexperienced and on a tight budget, opting for explainer video software can solve your problem.

Read More:- How to Choose the Right Video Type for Your Business

Each of the software provides free templates and stock libraries that you can use to create your customized explainer videos.

However, if you are hesitating whether your own-made explainer video can pull off leads to your business, it’s always best to consult a professional to do so.

Still, the popular explainer video software above is excellent for new businesses or beginners to try out.